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    MAKE + MODEL
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Goetz Brothers Helm Integrated Spot for Sallie Mae

MAKE + MODEL directors the Goetz Brothers recently completed a brand spot for student loan giant Sallie Mae. The finished project was a collaborative effort from a concept created by advertising agency Tribal DDB that integrated live action into a 2D world created by Framework Studio with the editorial work of Big Picture Entertainment. The … Continue reading

Lee Trask Joins MAKE + MODEL

MAKE + MODEL is proud to announce the addition of executive producer Lee Trask. Trask’s commercial career has spanned nearly 20 years, producing spots for international companies throughout the world. Trask graduated with a fine arts degree from Vassar College and began her career in the art department of Chiat/Day in New York City. She … Continue reading

Kevin Samuels Joins MAKE + MODEL

MAKE + MODEL is proud to announce the signing of writer and director Kevin Samuels to their growing roster of talent. His award winning directorial work has a distinct visual style that has allowed him to helm projects for companies like AT&T, Home Depot, Hyundai, Budweiser as well as recently wrapping a Skechers spot with … Continue reading

Goetz Brothers slated to direct ‘Scenic Route’

MAKE + MODEL directors, the Goetz Brothers, have been slated to direct the indie drama Scenic Route. The feature, written by ‘The Beaver’ scribe Kyle Killen, follows two long time buddies whose strained friendship is pushed to its breaking point while stranded in the desert during a road trip. The brothers are visual storytellers with … Continue reading

Arsonal Dominates at Industry Award Show

MAKE + MODEL partner Arsonal, a company that specializes in print and interactive media, recently took home several awards at the Promax BDA North America, a prestigious competition in which they were recognized for excellence in their past year’s work. Arsonal has quickly become a mainstay in the entertainment industry with an uncanny ability to … Continue reading

Goetz Brothers shortlisted for 2011 AICP award

MAKE + MODEL is a content creation studio that represents a slate of award winning commercial directors including the Goetz Brothers who have recently been shortlisted by the Association of Independent Commercial Producers for Call of Duty “Answer the Call”. Additional talent includes directors Marcos Zavitsanos, Russell Bates, Juice, Tyler Spindel, and Sophie Barthes as … Continue reading

MAKE + MODEL Launches New Documentary Division

MAKE + MODEL has launched a new documentary division that represents their commitment to unscripted and branded content. The initiative will serve as the foundation for the company’s continuing interest into documentary projects. The company noted that unscripted content is becoming integral to the success of creative studios working in broadcast advertising. The division, headed … Continue reading

Juice Helms ‘One&Only Resorts’ Commercial Campaign

MAKE + MODEL Director Lester Perkins and Cinematographer Phil Astbury, who make up the creative team Juice have spent several months filming a commercial campaign for ‘One&Only Resorts:’ one of the most exclusive hotel groups in the world. Juice has made a career executing broadcast advertisements for companies around the world that rely on aesthetic … Continue reading

Goetz Brother’s Call of Duty spot receives 10,000 online views in 8 hours

MAKE + MODEL directors the Goetz Brothers recently completed a video game trailer for the enormously popular “Call of Duty: Black Ops” by Activision. The spot, entitled “Answer the Call” was produced as a sales piece for an entertainment marketing company and not intended for mass viewing. The commercial, however, was inadvertently posted to YouTube … Continue reading

Director Marcos Zavitsanos unveils new work

MAKE + MODEL director Marcos Zavitsanos unveils a reel containing three new spots, including two gritty commercials for “School Food” – an initiative promoting healthy school food for children across the nation. These spots take the shape of a stylized documentary, as still photos and live action shots (in both black and white, and color) … Continue reading